The Queen's Gambit, a recent Netflix miniseries about the rise of fictional chess prodigy Beth Harmon (played by Anna Taylor-Joy), has been a huge success for the streaming giant, scoring the biggest debut ever for a scripted limited series. The ripples of this success spread much further, though--chess itself has greatly benefited.
A recent report from NPD states that chess-related sales have spiked since the show debuted in October. In the 21 days following the show's release, chess set sales increased by 87% in the US, and sales of chess books leapt up an incredible 603%.
NPD Group also reports that across its first nine days on Netflix, US homes spent a total of 40.8 million hours watching the series. To put this into perspective, finishing the whole series takes under seven hours.
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